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Connect Your Google My Business Account

To get started:
  1. Navigate to Settings - Integration 
  2. Click Connect Google My Business Profile and follow the prompts to link your account. 
Once connected, all your Google reviews will automatically appear inside the Reviews tab for quick access and management.

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View and Manage Reviews

Download the Reviews app from the SalesCaptain Marketplace. Once installed, it will appear as a tab in your sidebar. After integration, you’ll see a complete list of your Google reviews, including:
  • Customer name and rating
  • Review text
  • Source (Google or direct feedback)
    You can reply manually, filter reviews by source or rating, and monitor overall sentiment.

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Automate Responses with AI

SalesCaptain’s AI assistant can automatically respond to new reviews — helping you maintain quick and consistent communication with customers.
  1. Go to AI Settings within the Reviews tab.
  2. Enable Auto-Respond to Reviews.
  3. Add your custom instructions for how the AI should reply (for example, thank positive reviewers or offer support for negative feedback).

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Create Response Rules

You can fine-tune when and how AI replies by setting custom rules, such as:
  • Rating: Only respond to 4–5 star reviews, or follow up on 1–2 star feedback.
  • Source: Choose to respond only to Google reviews or to all direct feedback.
  • Delay: Add a delay (e.g., respond after 1 hour or 1 day) to make responses feel more natural.
  • Review Text: Trigger specific responses when certain keywords appear.
Once set, SalesCaptain will automatically check new reviews against your rules and send a fitting response on your behalf.